How to prepare for a networking event when you would rather stay home.
You said yes weeks ago, when the date felt far away. Now it is Thursday, the event is tonight, and you would rather be on the couch. Here is how to prepare for a networking event so the room gets smaller: a reason to go, an outfit you trust, two sentences ready, one goal and a time to leave.
How to prepare for a networking event: decide why you are going.
Most women go to these evenings because they feel they should. Should is a poor reason to give up a night, and it leaves you wandering the room with no idea what you came to do.
Before the day, finish this sentence: I am going because. Keep it small and specific. You want to meet one person in a field you are curious about. You want to see whether this group is worth joining. You want to reconnect with a former colleague who will be there. "To network" does not count, because it gives you nothing to aim at.
If you cannot find a reason at all, that is useful information too. You are allowed to decline.
Choose your outfit days ahead, not an hour before.
The last hour before an event is when the internal committee gets loudest. A woman still standing in front of the closet at six o'clock usually arrives rattled and spends the first twenty minutes thinking about her clothes instead of the people in front of her.
Two or three days before, try the outfit on, shoes included. Sit down in it. Walk across the room. Reach out your arm as if to shake a hand. Check that the hem stays put, the neckline behaves and the shoes can handle two hours on a hard floor. If anything pinches or slides, you still have time to change it.
The best outfit is not the most impressive one. It is the one that lets you stop thinking about yourself. If you keep a few pieces ready for exactly this kind of invitation, building a ready wardrobe of go to outfits is worth an afternoon.
Wear the outfit you can forget you have on.
What to say at a networking event, in two sentences.
Someone will ask what you do. It is the most predictable question in the room, and most women still answer with a job title and an apologetic shrug.
Write a two sentence introduction before you go, plus three questions you actually want answered. Real curiosity is far easier to sustain than charm. Say it all out loud a few times in the car or the kitchen until it sounds like you.
YOUR INTRODUCTION AND THREE QUESTIONS
- Sentence one, what you do: "I help [who] with [what], mostly by [how]."
- Sentence two, what has your attention: "Lately I have been thinking a lot about [a topic you genuinely care about]."
- Question one: "What brought you here tonight?"
- Question two: "What are you working on right now that you are enjoying?"
- Question three: "What has surprised you about your work this year?"
Write your versions on a card and read it once in the parking lot. You will probably never look at it inside. Having it ready is enough.
Arrive early, talk to one person, and know how to leave.
It sounds backward, but arriving early is one of the kindest things you can do if crowds wear you out. In the first fifteen minutes the room is quiet and conversations are easy to join because almost nobody is in one yet. Arrive at the peak and you face a wall of closed circles.
Then set one goal: one real conversation with one person. Not a stack of business cards. If it happens in the first half hour, everything after is extra.
IN THE ROOM
| The moment | What to do |
|---|---|
| You walk in and know no one | Stand near the drinks table or the sign in desk, where people naturally pause, not along the far wall |
| You see someone standing alone | Go first. She is very likely hoping someone will |
| A conversation is going well | Stay in it. Depth counts for more than coverage |
| A conversation has run its course | "It was so good to meet you. I am going to get a drink, but I hope we stay in touch." Then go |
| Your time is up | Find the host, thank them and walk out, even if the evening is still going strong |
Decide before you arrive whether you are staying an hour or ninety minutes. Leaving with some energy left makes you far more willing to say yes next time. You do not owe anyone a longer reason.
One real conversation is a successful evening.
Send a short follow up within two days.
The follow up is what turns a pleasant evening into a real connection, and it is the step most people skip. Within two days, send one short note to the person you met. Mention something specific you talked about, include anything you said you would share, and keep it to three or four sentences.
Something like: "It was good to meet you on Thursday. I keep thinking about what you said about [topic]. Here is the article I mentioned. I hope our paths cross again soon." No pitch, no request, no pressure to reply.
The easiest way to make sure it happens is to plan it before the event. When you look ahead at your week on Sunday, note the event and write a line for the follow up on the day after. The Year of You, an undated weekly planner, opens every week with that kind of quiet look ahead, so small promises like this one have somewhere to live.
Networking is a skill, not a personality trait. The women who seem at ease in a room have usually done it many times, often with more preparation than you would guess. Each evening you walk into prepared makes the next one a little less daunting. How to get better at something as a grown woman covers the same idea: low stakes rooms, small regular reps, and permission to be a little awkward while you learn.
ONE THING FOR THIS WEEK
Look at the next event on your calendar. Pull the outfit you will wear and try it on tonight, shoes and all. Then write your two sentence introduction on a card and tuck it into the bag you plan to carry.
Go with a reason. Leave when you are ready.
ABOUT THE WRITER
Cari Hawthorne is the founder of Discover HER Collection and the creator of The Year of You, an undated planner for the woman who is ready to come first in her own life.